Landing pages are a significant part of digital marketing for your business. A landing page is a strategically crafted lead capture tool to help you get more leads online. Here’s how to design a landing page that converts.
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What You Need To Know About SEO
Search engine optimization, or SEO, applies to everything you publish online, including your website’s structure, written content, landing pages, images, PPC ads, social media marketing, videos, and any other form of digital media.
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What’s Your PPC Strategy
Pay-per-click advertising, or PPC, is a lucrative way to increase your business – if you have a plan. Many people new to PPC determine a random budget and then piece together an ad the best they know-how, but it isn’t strategic and likely isn’t pulling in the desired results.
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Spring Cleaning for Your WordPress Website
Spring is the perfect time to audit your website to make sure it’s fresh, clean, lightweight, that everything is functioning correctly, and that your content is still current and valuable. Here are some tips and tricks for spring cleaning your website.
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Your Audience is Looking for You [Demographic Targeting]
When it comes to spending your advertising dollars, you want to make sure that you’re reaching as many people as possible. But the more strategic method for ensuring a healthy return on investment is to market to a smaller group – the specific group of people who are most likely to become customers or clients.
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What Does Your Agent Profile Really Say About You
Writing about yourself is challenging, especially if you’re using cold text to introduce yourself and warm up to potential leads and clients. It’s even more challenging if you’re not naturally inclined to write. Here’s a formula to follow to keep your bio professional and inviting
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